Dentists Need to Be Salespeople Too: How Marketing Builds Rapport and Enhances Patient Experience
Building rapport with patients goes beyond offering exceptional care—it requires effective communication, trust-building, and, yes, even a bit of salesmanship. With the rise of social media, dentists have a powerful tool to enhance their practice’s personality, build relationships, and ultimately increase case acceptance. Social media for dentists isn’t just about posting pretty pictures of smiles; […]
Invest Now, Reap Later: Smart Year-End Marketing Strategies for 2025 Success
As 2024 winds down, now is the perfect time for dental practices to lay the groundwork for a prosperous 2025. By embracing strategic dental marketing and smart financial planning, you can position your practice for growth, even amid challenges like economic shifts or rising patient acquisition costs. So, while you’re decking the halls, don’t forget […]
Why Should I Invest in Marketing When My Schedule is Full?
As a dentist, you’ve likely encountered a busy schedule with a steady stream of patients. Perhaps you’ve even thought, “Why should I invest in marketing? I don’t need more patients!” This is a common question in the dental world, especially when practices feel like they’re already up to their ears in appointments. But at Gargle, […]
Scaling Your Dental Practice: DIY Marketing vs. Agency-Driven Growth
As a dentist or dental office manager, you constantly look for ways to grow your practice and attract new patients. But when it comes to dental digital marketing, you’re faced with a crucial decision: Should you roll up your sleeves and tackle it yourself or enlist the help of a professional agency? For practice owners, […]
Revolutionizing Dental Care: The Power of Membership Plans
In an era where healthcare costs continue to rise, dental practices are turning to innovative solutions to make quality care more accessible and affordable. Enter dental membership plans – a game-changing approach that’s reshaping the industry. These plans benefit patients and provide dental practices with a steady income stream and increased patient loyalty. Let’s explore […]
Mastering Strategic Dental Marketing for Specialty Practices
Marketing a specialty dental practice requires a unique approach compared to general dentistry. Specialty practices face distinct challenges and must utilize tailored strategies to attract and retain patients. Whether you are an orthodontist, pediatric dentist, periodontist, endodontist, prosthodontist, or oral and maxillofacial surgeon, mastering dental marketing can significantly impact your practice’s success. With the right […]
3 Ways to Score in Q4 – Dental Marketing Playbook
It’s getting down to the wire. The third quarter is here, and you need to score. Here’s the good news, we have the playbook. Dental PPC (Google) Ads, Social Ads, and Mailers (also known as Postcards) are the answer. Implement these three dental marketing plays together this quarter and see significant new patient growth by […]